African Journal of Agricultural Marketing

ISSN 2375-1061

African Journal of Agricultural Marketing ISSN 2375-1061 Vol. 8 (3), pp. 001-011, March, 2020. © International Scholars Journals

Full Length Research Paper

Production and marketing structure of large scale forestry products industry enterprises in Turkey

Baki Aksu1*, K. Hüseyin Koç2 and Ahmet Kurtoğlu2

1Dr. Beykoz Vocational School of Logistics, Turkey.

2Department of Forest Products Industry, Faculty of Forestry, Dr. Istanbul University, 34473, Bahçeköy-Sarıyer/Istanbul/Turkey.

Accepted 24 November, 2019

Abstract

In Turkey, a country with 21.2 million ha of forest land, it is evident that the processed forest products have not been able to be developed to realize their potential with regards to the exports possibilities. It is obvious that the situation is to the disadvantage of Turkey in terms of the trading equilibrium when the exports and imports figures are examined. According to the results of the research carried out locally with respect to the Turkish Forest Products Industry, the emphasized problems emerge as the misapplication of incentives, the disability to catch up with the technological innovations, problems regarding raw material quality, undercapitalization, lack of qualified personnel, etc. By the help of this study which had been planned to cover the whole Turkish Forest Products Industry; the target is to reveal the structural situations of the large scale businesses in Turkey in the first few years of the 20th century, where modern management principles are assumed to be applied. The research had been finalized with the comments made upon the results of the questionnaires gathered through mostly face-to-face interviews with 415 large scale forest product firms where it was assumed that contemporary management principles and technological developments were applied relatively easier. As the questionnaire study was applied by the researchers themselves directly, it was also supported through observations.

Key words: Forest products, large scale enterprises, industry, marketing, production, technology.