ISSN 2736-1721
Global Journal of Business Management ISSN 6731-4538 Vol. 5 (8), pp. 001-012, August, 2011. © International Scholars Journals
Full Length Research Paper
The study of current residents’ cognition, place attachment and community sense of tourism impacts towards the casino industry development
Chih-Yung Tsai1* and Yih-Chearng Shiue2
1Department of Business Administration, National Formosa University, No. 64, Wen-Hua Road, Huwei City, Yunlin, Taiwan, Republic of China.
2Department of Business Administration, National Central University, Taiwan, Republic of China.
Accepted 03 April, 2011
Abstract
Taiwan has wanted to open up casino for some time. The offshore island of Penghu in particular wants to escape from the difficulty and low prosperity typical of small offshore islands. This study discusses whether or not casino development is related to local residents’ place attachment and community sense. It hopes to evaluate what impact casino may bring from the perspectives of the local residents and discover what attitude and emotions the locals have towards casino. The study results shows that place attachment and sense of community cause great influence on casino businesses. Therefore, if we prevent the impact casino may bring and implement the mechanism for the community residents to participate in, then the local residents have a better understanding of casino business, eventually supporting and taking part in the casino business.
Key words: Casino, tourism impact, place attachment, sense of community, developing attitude.